The practice of market research
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow, England :
Prentice Hall/Financial Times ,
c2009
|
| Edition: | 3rd ed |
| Subjects: |
| Physical Description: | xxx, 548 p. : ill. ; 25 cm. |
|---|---|
| Bibliography: | Includes bibliographical references (p. 529 -536) and index |
| ISBN: | 0273717073 (pbk.) 9780273717072 (pbk.) |