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20110227093000.0 |
| 008 |
100721s2011 nju eng |
| 020 |
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|a 0136110924 (hbk.)
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| 020 |
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|a 9780136110927 (hbk.)
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| 090 |
0 |
0 |
|a HF5415.32
|b .S65 2011
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| 100 |
1 |
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|a Solomon, Michael R. ,
|e author
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| 245 |
1 |
0 |
|a Consumer behavior :
|b buying, having and being
|c Michael R. Solomon
|
| 250 |
|
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|a 9th ed
|
| 260 |
|
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|a Upper Saddle River, NJ :
|b Pearson/Prentice Hall ,
|c c2011
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| 300 |
|
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|a xxv, 654 p. :
|b ill. col. ;
|c 29 cm.
|
| 504 |
|
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|a Includes bibliographical references and indexes
|
| 505 |
0 |
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|a 1. Consumers in the marketplace -- 2. Consumers as individuals -- 3. Consumers as decision makers -- 4. Consumers and subcultures -- 5. Consumers and culture
|
| 650 |
|
0 |
|a Consumer behavior
|
| 650 |
|
0 |
|a Marketing
|
| 856 |
4 |
1 |
|3 Table of contents
|u http://www.loc.gov/catdir/toc/fy0804/2008000236.html
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| 999 |
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|a 1000134933
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|