Consumer behavior
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ :
Prentice Hall ,
c2010
|
| Edition: | 10th ed |
| Subjects: |
| Physical Description: | xviii, 518 p. : ill. col. ; 28 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0135053013 (hbk.) 9780135053010 (hbk.) |