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100721s2010 at eng |
| 020 |
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|a 1844800008 (pbk.)
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| 020 |
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|a 9781844800001 (pbk.)
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| 090 |
0 |
0 |
|a HF5415.13
|b M68 2010
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| 100 |
1 |
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|a Moutinho, Luiz
|e author
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| 245 |
1 |
0 |
|a Strategic marketing management
|b a business process approach
|c Luiz Moutinho and Geoff Southern
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| 260 |
|
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|a Australia
|b Cengage Learning
|c c2010
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| 300 |
|
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|a xxii, 490 p.
|b ill.
|c 27 cm
|
| 650 |
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0 |
|a Marketing
|x Management
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| 650 |
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0 |
|a Strategic planning
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| 700 |
1 |
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|a Southern, G.
|q (Geoff)
|e author
|
| 999 |
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|a 1000134911
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|