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| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000067805 |
| 008 |
100721s2009 enk eng |
| 020 |
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|a 9781856177160 (pbk.)
|
| 090 |
0 |
0 |
|a HF5415
|b .C56 2009
|
| 245 |
0 |
0 |
|a CIM coursebook
|b the marketing planning process
|c edited by Phil Megicks and authored by Ray Donnelly Graham Harrison
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| 260 |
|
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|a New York
|b Elsevier
|c c2009
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| 300 |
|
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|a xv, 240 p.
|b ill.
|c 25 cm
|
| 440 |
|
0 |
|a CIM coursebook.
|
| 650 |
|
0 |
|a Marketing
|x Planning
|
| 650 |
|
0 |
|a Marketing
|x Planning
|x Examinations
|x Study guides
|
| 700 |
1 |
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|a Harrison, Graham
|e author
|
| 700 |
1 |
|
|a Megicks, Phil
|e author
|
| 999 |
|
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|a 1000134302
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|