Listening to the voice of the market how to increase market share and satisfy current customers

Bibliographic Details
Main Author: Reidenbach, R. Eric (Author)
Format: Book
Language:English
Published: New York CRC Press c2010
Subjects:

MARC

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008 100721s2010 nyu eng
020 |a 1420093304 (hardcover : alk. paper) 
020 |a 9781420093308 (hardcover : alk. paper) 
090 0 0 |a HF5415.2  |b .R345 2010 
100 1 |a Reidenbach, R. Eric  |e author 
245 1 0 |a Listening to the voice of the market  |b how to increase market share and satisfy current customers  |c R. Eric Reidenbach 
260 |a New York  |b CRC Press  |c c2010 
300 |a xi, 193 p.  |b ill.  |c 25 cm 
650 0 |a Consumer satisfaction 
650 0 |a Marketing research 
999 |a 1000134308  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus