|
|
|
|
| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000067783 |
| 008 |
100721s2010 nju eng |
| 020 |
|
|
|a 0136086101 (hbk.)
|
| 020 |
|
|
|a 9780136086109 (hbk.)
|
| 090 |
0 |
0 |
|a HF5415.126
|b .S65 2010
|
| 100 |
1 |
|
|a Spiller, Lisa
|e author
|
| 245 |
1 |
2 |
|a Contemporary direct & interactive marketing
|c Lisa D. Spiller, Martin Baier
|
| 250 |
|
|
|a 2nd ed
|
| 260 |
|
|
|a Upper Saddle River, N.J.
|b Prentice Hall
|c c2010
|
| 300 |
|
|
|a xxvi, 477 p.
|b ill., maps
|c 24 cm
|
| 650 |
|
0 |
|a Direct marketing
|
| 700 |
1 |
|
|a Baier, Martin
|e author
|
| 700 |
1 |
|
|a Spiller, Lisa
|e author
|
| 999 |
|
|
|a 1000135180
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|