APA (7th ed.) Citation

Spiller, L., Baier, M., & Spiller, L. (2010). Contemporary direct & interactive marketing (2nd ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Spiller, Lisa, Martin Baier, and Lisa Spiller. Contemporary Direct & Interactive Marketing. 2nd ed. Upper Saddle River, N.J: Prentice Hall, 2010.

MLA (9th ed.) Citation

Spiller, Lisa, et al. Contemporary Direct & Interactive Marketing. 2nd ed. Prentice Hall, 2010.