|
|
|
|
| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000067639 |
| 005 |
20190704093000.0 |
| 008 |
100719s2010 at eng |
| 020 |
|
|
|a 0495568821 (pbk.)
|
| 020 |
|
|
|a 9780495568827 (pbk.)
|
| 090 |
0 |
0 |
|a HM1221
|b .N48 2010
|
| 100 |
1 |
|
|a Newsom, Doug ,
|e author
|
| 245 |
1 |
0 |
|a This is PR :
|b the realities of public relations
|c Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg
|
| 250 |
|
|
|a 10th ed
|
| 260 |
|
|
|a Boston, MA :
|b Wadsworth Cengage Learning ,
|c c2010
|
| 300 |
|
|
|a xii, 414p. :
|b .ill ;
|c 26 cm.
|
| 490 |
0 |
|
|a Cengage Advantage Series
|
| 504 |
|
|
|a Includes bibliographical references (p. [355]-375) and index
|
| 505 |
0 |
|
|a pt. 1. Public relations: role, origins and trends affecting the future -- pt. 2. Research for PR -- pt. 3. Theory, ethics and laws affecting PR practice -- pt. 4. PR in action
|
| 650 |
|
0 |
|a Public relations
|
| 700 |
1 |
|
|a Kruckeberg, Dean ,
|e author
|
| 700 |
1 |
|
|a VanSlyke Turk, Judy ,
|e author
|
| 999 |
|
|
|a 1000133571
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|