Stats means business
Suitable for Business, Hospitality and Tourism students who take modules on Statistics or Quantitative research methods, this book enables readers to appreciate the importance of statistical analysis in business, hospitality and tourism. It includes content related to Hospitality and Tourism courses
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| Format: | Book |
| Language: | English |
| Published: |
Oxford ; Burlington, MA :
Butterworth-Heinemann ,
c2010
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| Edition: | 2nd ed |
| Subjects: |
Table of Contents:
- 1. Numbers in business: the basics
- 2. Presenting data
- 3. Summarizing values of a single variable
- 4. Summarizing bivariate data
- 5. Assessing risk
- 6. Putting probability to work
- 7. Modelling populations
- 8. Statistical decision making
- 9. Statistical decision making with bivariate data
- 10. Managing statistical research