Entrepreneurship : a small business approach

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Entrepreneurship : a small business approach

Taking a problem-based learning approach that works through real problems faced by entrepreneurs and small business owners, this title puts the student in the roles of financial analyst, marketer, and business owner to find solutions. It provides students with the necessary foundation to design, sta...

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Bibliographic Details
Main Authors:	Bamford, Charles E. (Author), Bruton, Garry D. (Author)
Format:	Book
Language:	English
Published:	New York, NY : McGraw-Hill , c2011
Subjects:	New business enterprises Small business Success in business

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