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| 001 |
0000067078 |
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20190218093000.0 |
| 008 |
100715s2010 si eng |
| 020 |
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|a 9789814273190 (hbk.)
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| 020 |
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|a 9814273198 (hbk.)
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| 090 |
0 |
0 |
|a HD62.4
|b .M846 2010
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| 100 |
1 |
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|a Mun, Hwi-chang ,
|e author
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| 245 |
1 |
0 |
|a Global business strategy :
|b Asian perspective
|c Hwy-Chang Moon
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| 260 |
|
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|a Singapore ;
|a Hackensack, New Jersey :
|b World Scientific ,
|c c2010
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| 300 |
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|a x, 336 p. :
|b ill. ;
|c 24 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 505 |
0 |
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|a 1. The basics of strategy -- 2. Alternative business models -- 3. Applications of business models to non-business areas -- 4. Extension of generic strategy -- 5. New models for business strategy -- 6. Measuring and forecasting -- 7. Global perspectives on strategy -- 8. Developing and extending analytical models -- 9. The grand debate over standardization strategy -- 10. All together now -- 11. Dynamic perspectives on globalization
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| 650 |
|
0 |
|a Business planning
|z Asia
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| 650 |
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0 |
|a International business enterprises
|x Management
|
| 650 |
|
0 |
|a International business enterprises
|z Asia
|
| 999 |
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|a 1000134095
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
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