Entrepreneurship
This text is designed to instruct students on how to formulate, plan and implement a new venture. Students are exposed to descriptions of how to embark on a new venture in a logical manner, with actual case studies and entrepreneur profiles. The material is also supported by Internet resources.
| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill/Irwin ,
c2010
|
| Edition: | 8th ed |
| Subjects: |
| Summary: | This text is designed to instruct students on how to formulate, plan and implement a new venture. Students are exposed to descriptions of how to embark on a new venture in a logical manner, with actual case studies and entrepreneur profiles. The material is also supported by Internet resources. |
|---|---|
| Physical Description: | xxi 602 p. : ill. ; 27 cm. |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0071267689 (pbk.) 0073530328 (alk. paper) 9780071267687 (pbk.) 9780073530321 (alk. paper) |