International business
International Businessprovides a clear and concise introduction to the environment and functions of international business. ?nbsp;It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the manag...
| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Harlow, England ; New York :
Prentice Hall Financial Times ,
c2010
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| Edition: | 3rd ed |
| Subjects: |
Table of Contents:
- 1. Introduction to international business
- 2. Internationalisation process
- 3. International business : theory and practice
- 4. The political, legal, economic and technological environment
- 5. International sociocultural environment
- 6. International ethical and ecological environment
- 7. International strategic issues
- 8. International human resource management
- 9. International marketing
- 10. International finance : theory and practice