Helsen, K., & Kotabe, M. (2009). The SAGE handbook of international marketing. Sage.
Chicago Style (17th ed.) CitationHelsen, Kristiaan, and Masaaki Kotabe. The SAGE Handbook of International Marketing. Los Angeles: Sage, 2009.
MLA (9th ed.) CitationHelsen, Kristiaan, and Masaaki Kotabe. The SAGE Handbook of International Marketing. Sage, 2009.
Warning: These citations may not always be 100% accurate.