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| 008 |
100113s2008 nyu eng |
| 020 |
|
|
|a 9780470131985
|
| 090 |
0 |
0 |
|a HF5415.2
|b .M33 2008
|
| 100 |
1 |
|
|a McDaniel, Carl ,
|e author
|
| 245 |
1 |
0 |
|a Marketing research essentials
|c Carl McDaniel and Roger Gates
|
| 250 |
|
|
|a 6th ed
|
| 260 |
|
|
|a New York :
|b John Wiley & Sons ,
|c c2008
|
| 300 |
|
|
|a xx, 493p. :
|b ill. ;
|c 26cm.
|e 1 CD-ROM (4 3/4 in.)
|
| 500 |
|
|
|a Includes index
|
| 650 |
|
0 |
|a Marketing research
|
| 700 |
1 |
|
|a Gates, Roger H. ,
|d 1942- ,
|e author
|
| 999 |
|
|
|a 1000130864
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000130865
|b CD-ROM
|c Close Access
|e Gong Badak Campus
|