Marketing research essentials
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
John Wiley & Sons ,
c2008
|
| Edition: | 6th ed |
| Subjects: |
| Item Description: | Includes index |
|---|---|
| Physical Description: | xx, 493p. : ill. ; 26cm. 1 CD-ROM (4 3/4 in.) |
| ISBN: | 9780470131985 |