Strategic management

Bibliographic Details
Main Authors: Wheelen, Thomas L. (Author), Hunger, J. David , 1941- (Author)
Format: Book
Language:English
Published: Mass. : Addison-Wesley , c1987
Edition:2nd ed
Subjects:
Table of Contents:
  • 1. Introduction to strategic management
  • 2. Scanning the environment
  • 3. Strategy formulation
  • 4. Strategy implementation and control
  • 5. Other strategic concerns