Introduction To Business
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
HarperCollins Publishers ,
c1991
|
| Subjects: |
Table of Contents:
- 1. The challenge of American business
- 2. Business formation
- 3. Management of the enterprise
- 4. Managing people and production
- 5. Marketing management
- 6. Management tools
- 7. Financial management
- 8. The challenge of the future