Principles of marketing

Bibliographic Details
Main Authors: Kotler, Philip (Author), Armstrong, Gary (Gary M.) (Author)
Format: Book
Language:English
Published: New Delhi, India Prentice Hall of India c2008
Edition:12th ed
Subjects:
Description
Physical Description:xxiv, 599 p. ill. (chiefly col.) 29 cm
ISBN:9788120332928