Lovelock, C. H., Chew, P., & Wirtz, J. (2009). Essentials of services marketing. Prentice Hall.
Chicago Style (17th ed.) CitationLovelock, Christopher H., Patricia Chew, and Jochen Wirtz. Essentials of Services Marketing. Singapore: Prentice Hall, 2009.
MLA (9th ed.) CitationLovelock, Christopher H., et al. Essentials of Services Marketing. Prentice Hall, 2009.
Warning: These citations may not always be 100% accurate.