Takaful : effective marketing and sales practices
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| Format: | Book |
| Language: | English |
| Published: |
Kuala Lumpur :
Islamic Banking and Finance Institute Malaysia ,
c2009
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| Subjects: |
Table of Contents:
- 1. Being in tune with the prospect's thinking
- 2. Tested sales ideas for life situations
- 3. Prospecting and telephone technique (approach)
- 4. Power phrase that sell
- 5. Handling objections
- 6. Total needs selling
- 7. The ultimate aim of Takaful agents