rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Persuading people
    sub title: an introduction to rhetoric
  name:
    name part: Cockcroft, Robert
    role:
      role term: creator
    role:
      role term: author
  name:
    name part: Cockcroft, Susan M.
    role:
      role term: author
  type of resource: text
  origin info:
    place:
      place term: nyu
    place:
      place term: New York
    publisher: Palgrave Macmillan
    date issued: c2005
    date issued: 2005
    edition: 2nd ed
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xiii, 258 p. ; 22 cm.
  table of contents: 1. Introduction: rhetoric defined -- 2. Personality and stance -- 3. Pathos and emotional engagement -- 4. Reason: the resources of argument -- 5. Reason: choice and judgement -- 6. The persuasive process -- 7. The persuasive repertoire -- 8. Practising persuasion -- 9. Conclusion: fast forward
  note: Robert Cockcroft and Susan Cockcroft
  note: Includes bibliographical references and index
  subject:
    topic: English language
    topic: Rhetoric
  subject:
    topic: Persuasion (Rhetoric)
  subject:
    topic: Rhetoric
  identifier: 1403921822 (pbk.)
  identifier: 9781403921826 (pbk.)
  record info:
    record creation date: 090527
    record change date: 20161215093000.0
    record identifier: 0000062970