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090527s2005 nyu eng |
| 020 |
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|a 1403921822 (pbk.)
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| 020 |
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|a 9781403921826 (pbk.)
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| 090 |
0 |
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|a PN187
|b .C64 2005
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| 100 |
1 |
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|a Cockcroft, Robert ,
|e author
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| 245 |
1 |
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|a Persuading people :
|b an introduction to rhetoric
|c Robert Cockcroft and Susan Cockcroft
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| 250 |
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|a 2nd ed
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| 260 |
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|a New York :
|b Palgrave Macmillan ,
|c c2005
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| 300 |
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|a xiii, 258 p. ;
|c 22 cm.
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| 504 |
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|a Includes bibliographical references and index
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| 505 |
0 |
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|a 1. Introduction: rhetoric defined -- 2. Personality and stance -- 3. Pathos and emotional engagement -- 4. Reason: the resources of argument -- 5. Reason: choice and judgement -- 6. The persuasive process -- 7. The persuasive repertoire -- 8. Practising persuasion -- 9. Conclusion: fast forward
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| 650 |
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0 |
|a English language
|x Rhetoric
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| 650 |
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0 |
|a Persuasion (Rhetoric)
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| 650 |
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0 |
|a Rhetoric
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| 700 |
1 |
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|a Cockcroft, Susan M. ,
|e author
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| 999 |
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|a 1000128137
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|