Entrepreneurship and small business management in the hospitality industry
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Amsterdam ; Boston ; London :
Butterworth-Heinemann ,
c2009
|
| Series: | Hospitality, leisure and tourism
|
| Subjects: |
Table of Contents:
- 1. Context, theoretical perspectives and definitions
- 2. Indigenous and ethnic entrepreneurship: a cultural perspective
- 3. Entrepreneurs and small firm ownership
- 4. Creativity and the entrepreneurship
- 5. Innovation, opportunity and protection
- 6. The feasibility analysis
- 7. The family business: who's to bless and who's to blame?
- 8. Hospitality, commercial homes and entrepreneurship
- 9. Preparing a business plan
- 10. Leadership and the entrepreneur: "I'm right behind you leading the way"
- 11. Growth: the harder I work the luckier I get