Business to business market research [electronic resource] : understanding and measuring business markets
| Main Author: | |
|---|---|
| Corporate Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
London :
Kogan Page ,
2005
|
| Series: | Market research in practice series
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click for information |
| Item Description: | Published in association with the Market Research Society |
|---|---|
| Physical Description: | x, 310 p. : ill. ; 24 cm. |
| Format: | Mode of access: World Wide Web |
| Bibliography: | Includes bibliographical references (p. 299-301) and index |
| ISBN: | 1423728793 (electronic bk.) 9781423728795 (electronic bk.) |