New food product development : from concept to marketplace
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boca Raton, New York :
CRC Press ,
c2005
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| Edition: | 2nd ed |
| Series: | CRC series in contemporary food science
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| Subjects: | |
| Online Access: | Publisher description |
Table of Contents:
- 1. New food products and new food product development in a nutshell: the mystique and mythology of new product development
- 2. The generation of new product ideas
- 3. Organizing for new product development
- 4. The strategists: their impact on screening for product development
- 5. The tacticians: how they influence product development
- 6. The legal department: protecting the company, its name, goodwill and image
- 7. Quality control: protecting the customer, the product and the company
- 8. Going to market: success of failure?
- 9. Going outside for new product development
- 10. New food product development in the food service industry
- 11. Product development for the food ingredient industry
- 12. What i have learned so far