Exploring package design

Bibliographic Details
Main Author: Groth, Chuck (Author)
Format: Book
Language:English
Published: Australia : Thomson Delmar Learning , c2006
Subjects:
Table of Contents:
  • 1. What is packaging
  • 2. Understanding board tools and techniques
  • 3. Communicating across multiple surfaces
  • 4. Creating convincing mock-ups
  • 5. Reproducing special processes in the design studio
  • 6. An introduction to packaging templates
  • 7. Point-of-purchase displays
  • 8. Marketing yourself as a package designer
  • 9. Putting it all together