Principles of marketing a global perspective

Bibliographic Details
Main Authors:	Kotler, Philip (Author), Ang, Swee Hoon (Author), Armstrong, Gary (Gary M.) (Author), Leong, Siew Meng (Author), Tan, Chin Tiong (Author), Yau Hon-Ming, Oliver (Author)
Format:	Book
Language:	English
Published:	Singapore Pearson Prentice Hall c2009
Subjects:	Marketing

Description
Physical Description:	xxvii, 670 p. ill. (some col.) 28 cm
ISBN:	9789810679521 9810679521

Similar Items