APA (7th ed.) Citation

Callen, B. (2008). Perfect phrases for sales and marketing copy: Hundreds of ready-to-use phrases to capture your customer's attention and increase your sales. McGraw-Hill.

Chicago Style (17th ed.) Citation

Callen, Barry. Perfect Phrases for Sales and Marketing Copy: Hundreds of Ready-to-use Phrases to Capture Your Customer's Attention and Increase Your Sales. New York: McGraw-Hill, 2008.

MLA (9th ed.) Citation

Callen, Barry. Perfect Phrases for Sales and Marketing Copy: Hundreds of Ready-to-use Phrases to Capture Your Customer's Attention and Increase Your Sales. McGraw-Hill, 2008.