|
|
|
|
| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000058052 |
| 005 |
20090514093000.0 |
| 008 |
080601s2007 enk eng |
| 020 |
|
|
|a 9780194579186
|
| 090 |
0 |
0 |
|a PE1115
|b .G67 2007
|
| 100 |
1 |
|
|a Gore, Sylee ,
|e author
|
| 245 |
1 |
0 |
|a English for marketing [and] advertising
|c Sylee Gore
|
| 260 |
|
|
|a Oxford :
|b Oxford University Press ,
|c 2007
|
| 300 |
|
|
|a 80 p. :
|b ill. ;
|c 26 cm.
|e 1 CD-ROM (4 3/4 in.)
|
| 440 |
|
0 |
|a Express series
|
| 440 |
|
0 |
|a Oxford business English
|
| 505 |
0 |
|
|a 1. Introduction to marketing and advertising -- 2. Finding the customer -- 3. Planning a marketing strategy -- 4. Creating ads -- 5. Marketing tools -- 6. Presenting your public face -- 7. Marketing through trade fairs
|
| 650 |
|
0 |
|a Business communication
|
| 650 |
|
0 |
|a Communication in marketing
|
| 650 |
|
0 |
|a English language
|x Business English
|x Study and teaching
|x Foreign speakers
|
| 999 |
|
|
|a 1000118415
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000118416
|b CD-ROM
|c Close Access
|e Gong Badak Campus
|