rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Essentials of marketing research
    sub title: an applied orientation
  name:
    name part: Malhotra, Naresh
    role:
      role term: author
  type of resource: text
  origin info:
    place:
      place term: at
    place:
      place term: Frenchs Forest, Australia
    publisher: Pearson Education Australia
    date issued: c2008
    date issued: 2008
    edition: 2nd ed
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xvii, 480 p. : ill. ; 26 cm.
  table of contents: 1. Introduction to the marketing research process -- 2. Formulating a research design -- 3. Collecting the data -- 4. Analysing and reporting the result
  note: Naresh Malhotra ... [et al.]
  note: Includes bibliographical references and index
  subject:
    topic: Marketing research
  subject:
    topic: Marketing research
    topic: Methodology
  identifier: 9780733984211
  record info:
    record creation date: 090106
    record change date: 20090329093000.0
    record identifier: 0000057624