Industrial marketing : analysis, planning and control

Bibliographic Details
Main Authors: Reeder, Robert R. , 1935- (Author), Brierty, Edward G. , 1925- (Author), Reeder, Betty H. , 1936- (Author)
Format: Book
Language:English
Published: New Delhi, India : Prentice-Hall , 2007
Edition:2nd ed
Description
Physical Description:xvi, 670 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:9788120312456