Interactive services marketing
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston :
Houghton Mifflin ,
c2008
|
| Edition: | 3rd ed |
| Subjects: | |
| Online Access: | Table of contents only |
| Physical Description: | xxiv, 276 p. : ill. ; 26 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 0618641807 (pbk.) 9780618641802 (pbk.) |