APA (7th ed.) Citation

Fisk, R. P., Grove, S. J., & John, J. (2008). Interactive services marketing (3rd ed.). Houghton Mifflin.

Chicago Style (17th ed.) Citation

Fisk, Raymond P., Stephen J. Grove, and Joby John. Interactive Services Marketing. 3rd ed. Boston: Houghton Mifflin, 2008.

MLA (9th ed.) Citation

Fisk, Raymond P., et al. Interactive Services Marketing. 3rd ed. Houghton Mifflin, 2008.