Analysis for marketing planning
| Main Authors: | Lehmann, Donald R. (Author), Winer, Russell S. (Author) |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
McGraw-Hill Irwin
c2008
|
| Edition: | 7th ed |
| Subjects: | |
| Online Access: | Table of contents only Publisher description |
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