Innovation, product development and commercialization : case studies and key practices for market leadership
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Ft Lauderdale,FL :
J Ross Pub ,
c2007
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| Subjects: | |
| Online Access: | Table of contents only |
| Physical Description: | xxvii, 403 p. : ill. ; 27 cm. |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 1932159703 (hbk.) 9781932159707 (hbk.) |