What is branding?

Bibliographic Details
Main Author: Healey, Matthew (Author)
Format: Book
Language:English
Published: Mies, Switzerland RotoVision, c2008
Series:Essential design handbooks
Subjects:
Description
Physical Description:256 p. ill. (chiefly col.) 23 cm
ISBN:2940361452 (hbk.)
9782940361458 (hbk.)