Marketing management
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J.
Pearson Prentice Hall
c2009
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| Edition: | 13th ed |
| Subjects: |
| Physical Description: | xl, 662 p.,1 v. (various pagings) col. ill. 29 cm |
|---|---|
| ISBN: | 0131457578 9780131457577 |