Marketing management

Bibliographic Details
Main Authors: Kotler, Philip (Author), Keller, Kevin Lane 1956- (Author)
Format: Book
Language:English
Published: Upper Saddle River, N.J. Pearson Prentice Hall c2009
Edition:13th ed
Subjects:
Description
Physical Description:xl, 662 p.,1 v. (various pagings) col. ill. 29 cm
ISBN:0131457578
9780131457577