The design of things to come : how ordinary people create extraordinary products

Bibliographic Details
Main Authors: Vogel, Craig M. (Author), Boatwright, Peter (Author), Cagan, Jonathan , 1961- (Author)
Format: Book
Language:English
Published: Upper Saddle River, NJ : Wharton School Pub , c2005
Subjects:
Online Access:Table of contents

MARC

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020 |a 0131860828 
090 0 0 |a HF5415.153   |b .V63 2005 
100 1 |a Vogel, Craig M. ,   |e author 
245 1 4 |a The design of things to come :   |b how ordinary people create extraordinary products   |c Craig M. Vogel, Jonathan Cagan, Peter Boatwright 
260 |a Upper Saddle River, NJ :   |b Wharton School Pub ,   |c c2005 
300 |a xxx, 237 p. :   |b ill. ;   |c 24 cm. 
504 |a Includes bibliographical references and index 
505 0 |a 1. The new breed of innovator -- 2. Pragmatic innovation: the new mandate -- 3. The art and science of business -- 4. Identifying today's trends for tomorrow's innovations -- 5. Design for desire: the new product prescription -- 6. The powers of stakeholders: people fuel 
650 0 |a New products 
650 0 |a Product management 
700 1 |a Boatwright, Peter ,   |e author 
700 1 |a Cagan, Jonathan ,   |d 1961- ,   |e author 
856 4 1 |3 Table of contents   |u http://www.loc.gov/catdir/toc/fy0601/2005920661.html 
999 |a 1000121298   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus 
999 |a 1000121299   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus