Marketing management

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Marketing management

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Bibliographic Details
Main Authors:	Kotler, Philip (Author), Keller, Kevin Lane , 1956- (Author)
Format:	Book
Language:	English
Published:	Upper Saddle River, N.J : Pearson/Prentice Hall , c2006
Edition:	12th ed
Subjects:	Marketing > Management
Online Access:	Table of contents

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