Marketing : an introduction
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ :
Pearson/Prentice Hall ,
c2007
|
| Edition: | 8th ed |
| Subjects: |
| Item Description: | Pearson international ed. |
|---|---|
| Physical Description: | xxx, 522, [96] p. : col. ill. ; 28 cm. |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0131984543 9780131984547 |