APA (7th ed.) Citation

Kotler, P., & Kotler, P. (2005). Principles of marketing: An Asian perspective. Prentice Hall/Pearson Education South Asia Pte Ltd.

Chicago Style (17th ed.) Citation

Kotler, Philip, and Philip Kotler. Principles of Marketing: An Asian Perspective. Singapore: Prentice Hall/Pearson Education South Asia Pte Ltd, 2005.

MLA (9th ed.) Citation

Kotler, Philip, and Philip Kotler. Principles of Marketing: An Asian Perspective. Prentice Hall/Pearson Education South Asia Pte Ltd, 2005.