E-business and e-commerce management : strategy, implementation, and practice

Bibliographic Details
Main Author: Chaffey, Dave , 1963- (Author)
Format: Book
Language:English
Published: Harlow, England ; New York : FT Prentice Hall , c2007
Edition:3rd ed
Subjects:

MARC

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008 090224s2007 enk eng
020 |a 0273707523 
020 |a 9781405847063 
090 0 0 |a HF5548.32   |b .C472 2007 
100 1 |a Chaffey, Dave ,   |d 1963- ,   |e author 
245 1 0 |a E-business and e-commerce management :   |b strategy, implementation, and practice   |c Dave Chaffey 
246 3 |a Ebusiness and ecommerce management 
250 |a 3rd ed 
260 |a Harlow, England ;   |a New York :   |b FT Prentice Hall ,   |c c2007 
300 |a xxviii, 663 p. :   |b col. ill. ;   |c 27 cm.   |e 1 student access kit 
500 |a Previous ed.: 2003 
504 |a Includes bibliographical references and index 
505 0 |a 1. Introduction -- 2. Strategy and applications -- 3. Implementation 
650 0 |a Business enterprises   |x Computer networks 
650 0 |a Electronic commerce 
999 |a 1000119770   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus