Financial services marketing : an international guide to principles and practice

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Financial services marketing : an international guide to principles and practice

Bibliographic Details
Main Authors:	Ennew, Christine (Author), Waite, Nigel (Author)
Format:	Book
Language:	English
Published:	Oxford : Butterworth-Heinemann , 2007
Subjects:	Financial services industry > Marketing
Online Access:	Publisher description

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