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00000cam a2200000 7i4500 |
| 001 |
0000053162 |
| 005 |
20081116.0 |
| 008 |
081115s2007 nju eng |
| 020 |
|
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|a 0132221179
|
| 020 |
|
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|a 0132279460
|
| 020 |
|
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|a 9780132221177
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| 090 |
0 |
0 |
|a HF5415.2
|b .M29 2007
|
| 100 |
1 |
|
|a Malhotra, Naresh K. ,
|e author
|
| 245 |
1 |
0 |
|a Marketing research :
|b an applied orientation
|c Naresh K. Malhotra
|
| 250 |
|
|
|a 5th ed
|
| 260 |
|
|
|a Upper Saddle River, NJ :
|b Pearson/Prentice Hall ,
|c c2007
|
| 300 |
|
|
|a 1 v. (various pagings) :
|b ill., map ;
|c 29 cm.
|
| 500 |
|
|
|a "SPSS student version 14.0"--CD-ROM
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a Marketing research
|
| 650 |
|
0 |
|a Marketing research
|x Methodology
|
| 856 |
4 |
1 |
|3 Table of contents
|u http://www.loc.gov/catdir/toc/ecip0611/2006010250.html
|
| 999 |
|
|
|a 1000113453
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|