Global marketing management

Bibliographic Details
Main Authors:	Kotabe, Masaaki (Author), Helsen, Kristiaan (Author)
Format:	Book
Language:	English
Published:	Hoboken, NJ Wiley c2008
Edition:	4th ed
Subjects:	Export marketing > Management International business enterprises > Management
Online Access:	Table of contents only

Global marketing management by Kotabe, Masaaki, Helsen, Kristiaan

Published 1998