Global marketing management
| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, NJ
Wiley
c2008
|
| Edition: | 4th ed |
| Subjects: | |
| Online Access: | Table of contents only |
| Physical Description: | xxii, 682 p., 12 p. of plates ill. (some col.), col. maps 28 cm |
|---|---|
| ISBN: | 0471755273 (pbk. : alk. paper) 9780471755272 (pbk. : alk. paper) |