Service management : operations, strategy, and information technology

Bibliographic Details
Main Authors: Fitzsimmons, James A. (Author), Fitzsimmons, Mona J. (Author)
Format: Book
Published: Boston : McGraw-Hill/Irwin , 2006
Edition:5th ed
Subjects:
Table of Contents:
  • Part 1. Understanding services--2. Designing the service enterprise--3. Managing service operations