International marketing

Bibliographic Details
Main Authors: Cateora, Philip R. (Author), Graham, John L. (Author)
Format: Book
Published: Boston, Mass : McGraw-Hill/Irwin , c2007
Edition:13th ed
Subjects:

MARC

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100 1 |a Cateora, Philip R. ,   |e author 
245 1 0 |a International marketing   |c Philip R. Cateora, John L. Graham 
250 |a 13th ed 
260 |a Boston, Mass :   |b McGraw-Hill/Irwin ,   |c c2007 
300 |a xxxii, 702 p. :   |b col.ill.col. maps ;   |c 29 cm. 
500 |a Includes index 
650 0 |a Export marketing 
650 0 |a International business enterprises 
700 1 |a Graham, John L. ,   |e author 
999 |a 1000112880   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus